Privacy Policy

Cellecor Gadgets Europe Limited respects your privacy. We are committed to handling personal information fairly, lawfully and transparently. This Privacy Policy explains what personal information we collect. It explains why we collect it. It also explains how we use, store and share it. 

The Policy applies to personal information processed through the Cellecor UK website and related services. It should be read together with Terms and Conditions and any specific privacy notice provided when information is collected.

1. Data Controller

The data controller responsible for the processing described in this Privacy Policy is:

Cellecor Gadgets Europe Limited
Company Number: _____
Registered Office:
11 Winckley Close
Harrow
England
HA3 9QW

Cellecor Gadgets Europe Limited may be referred to in this Policy as “Cellecor”, “we”, “our” or “us”. Cellecor Gadgets Europe Limited forms part of the wider Cellecor group. In some circumstances, another Cellecor group company or a third party may act as a separate or joint controller. Where this applies, you will be informed where required.

For privacy-related enquiries, you may contact us at:

hunny@cellecor.co.uk 

2. Who Does This Privacy Policy Apply To?

This Privacy Policy applies to individuals who interact with Cellecor in the United Kingdom. This includes people who:

• visit our website

• browse our products

• create an online account

• purchase a product

• register a product

• request technical support

• make a warranty claim

• arrange a repair

• contact our customer service team

• subscribe to our newsletter

• participate in promotions or surveys

• communicate with us through social media

• interact with us at events

• contact us in a professional or business capacity or

• otherwise use a Cellecor service that refers to this Policy.

In this Policy, “personal information” means information relating to an identified or identifiable individual. Anonymous information that cannot reasonably identify you is not personal information.

3. Categories of Personal Information We Process

The information we collect depends on how you interact with us. You may provide information when you create an account, place an order, register a product or contact us. This may include:

• first name and surname

• email address

• telephone number

• billing address

• delivery address

• account credentials

• communication preferences and

• information contained in messages sent to us.

3.1 Purchase and Transaction Information

When you purchase a product, we may process:

• products purchased

• order number

• date of purchase

• purchase value

• delivery information

• billing information

• payment status

• returns

• refunds and

• transaction history.

Payment card details may be processed directly by our authorised payment service providers. We may not receive or retain complete card details where payment is handled by an external provider.

3.2 Product and Warranty Information

Where you register for service a Cellecor product, we may process:

• product model

• serial number

• purchase date

• retailer

• proof of purchase

• warranty status

• product fault information

• repair history

• service request information and

• technical support records.

3.3 Customer Service Information

When you contact us, we may process:

• enquiry details

• complaint information

• correspondence

• emails

• chat communications

• service records and

• information required to resolve your request.

Calls may be recorded where permitted and where appropriate notice has been provided.

3.4 Website and Technical Information

When you use our website, certain information may be collected automatically. This may include:

• IP address

• device type

• browser type

• operating system

• referring website

• pages visited

• time spent on pages

• interaction data

• approximate geographic location

• cookie identifiers and

• other technical information.

3.5 Marketing Information

Where you choose to receive marketing, we may process:

• email address

• telephone number

• marketing preferences

• product interests

• campaign engagement

• newsletter activity and

• communication history.

3.6 Social Media Information

If you interact with Cellecor through a social media platform, we may receive information made available through that platform. The relevant social media provider will process information under its own privacy terms.

4. Information About Children

Our general website and online store are not designed for children. We do not knowingly seek to collect personal information directly from children where it is not necessary.

If you believe that a child has provided personal information to us without appropriate authority, please contact us. We will review the matter and take appropriate steps.

5. How We Use Your Personal Information: Our Lawful Basis and Retention

We process personal information only where we have a lawful reason to do so. The purpose, lawful basis and retention period will depend on the activity concerned.

5.1 Processing Orders and Purchases

Purpose

We use personal information to:

• process orders

• confirm purchases

• receive payments

• arrange delivery

• provide invoices

• manage cancellations

• process returns and

• issue refunds.

Lawful basis

Performance of a contract. We need this information to provide the products and services you request.

Retention

Information may be retained for the duration of our relationship with you and for a further period where required for accounting, taxation, contractual or legal purposes.

5.2 Customer Accounts

Purpose

We may use your information to:

• create and maintain your account

• verify account access

• save order information

• provide account functionality and

• manage your preferences.

Lawful basis

Performance of a contract and our legitimate interests in providing efficient account services.

Retention

Account information will normally be retained while the account remains active. Certain records may be retained for longer where required by law.

5.3 Product Registration and Warranty Services

Purpose

We use information to:

• register products

• validate warranty eligibility

• manage warranty claims

• arrange repairs

• provide technical assistance

• communicate service updates and

• maintain service records.

Lawful basis

Performance of a contract. Legal obligations may also apply. In some circumstances, we may rely on legitimate interests in providing efficient product support.

Retention

Records may be retained for the applicable warranty period and for a reasonable period afterwards. Longer retention may be necessary where required for legal claims or statutory obligations.

5.4 Customer Support and Complaints

Purpose

We process information to:

• respond to enquiries;

• investigate complaints;

• resolve service issues;

• provide technical guidance; and

• improve customer support.

Lawful basis

Performance of a contract where the matter relates to a purchase or service. We may also rely on legitimate interests in managing customer relationships and improving service quality.

Retention

Records are retained only for as long as reasonably necessary for the relevant purpose and any applicable legal requirement.

5.5 Product Safety and Important Service Communications

Purpose

We may contact you regarding:

• product safety matters

• recalls

• warranty information

• important technical notices

• service updates or

• material changes affecting a product or service.

Lawful basis

Legal obligation, performance of a contract or legitimate interests, depending on the communication. These messages are not normally treated as marketing.

5.6 Website Operation and Security

Purpose

We may process technical information to:

• operate the website

• maintain system performance

• secure accounts

• identify technical problems

• detect suspicious activity

• prevent fraud

• prevent misuse and

• protect our systems and users.

Lawful basis

Our legitimate interests in maintaining a secure and effective website. Some processing may also be necessary to meet legal obligations.

5.7 Website Analytics and Improvement

Purpose

Subject to your cookie choices, we may analyse website use to:

• understand visitor behaviour

• measure website performance

• improve navigation

• improve website content

• identify popular products

• understand customer journeys and

• improve our digital services.

Lawful basis

Consent where required for analytics cookies or similar tracking technologies. Certain limited processing may be based on legitimate interests where permitted by law.

5.8 Marketing and Promotional Communications

Purpose

Where permitted, we may send information about:

• Cellecor products

• new launches

• offers

• promotions

• events

• services and

• brand news.

Communications may be sent by email, telephone, SMS or another permitted channel.

Lawful basis

Consent where required. In limited circumstances, we may rely on rules allowing communications about similar products or services to existing customers.

You can opt out at any time. Every marketing email should contain an unsubscribe option. You may also contact us directly. Withdrawal from marketing will not affect essential communications relating to your orders, products or services.

5.9 Surveys and Customer Feedback

Purpose

We may invite you to participate in surveys or provide feedback. The information may help us:

• assess customer satisfaction

• improve products

• improve services and

• understand customer expectations.

Lawful basis

Consent or legitimate interests, depending on the activity. Participation will normally be voluntary.

5.10 Promotions and Competitions

Purpose

Where we run a competition or promotional activity, personal information may be used to:

• administer participation

• verify eligibility

• contact winners

• provide prizes and

• meet regulatory requirements.

Lawful basis

Performance of the relevant promotional terms, consent or legitimate interests. Specific terms may provide further information.

5.11 Fraud Prevention and Legal Compliance

Purpose

We may process personal information to:

• detect fraud

• prevent unlawful activity

• protect our legal rights

• respond to regulatory requests

• comply with court orders

• maintain statutory records and

• meet accounting and tax requirements.

Lawful basis

Legal obligation and legitimate interests.

6. How Long We Keep Your Personal Information

We keep personal information only for as long as necessary. Different information may require different retention periods. When deciding how long information should be retained, we consider:

• the reason for collecting it

• the duration of our relationship with you

• warranty periods

• legal limitation periods

• accounting requirements

• taxation requirements

• product safety obligations

• consumer protection requirements

• fraud-prevention needs and

• regulatory obligations.

Information may be retained for longer where necessary for legal proceedings or where we are required to preserve it by law. Access to archived information will be restricted where appropriate.

When information is no longer required, it will be deleted, anonymised or securely disposed of.

7. Sharing Your Personal Information With Recipients

We do not sell your personal information. We may share information where this is necessary to operate our business or provide our services. Recipients may include the following.

7.1 Cellecor Group Companies

Information may be shared with other Cellecor companies where required for:

• customer support

• administration

• product support

• technology

• reporting

• logistics

• business operations or

• group management.

Each transfer will be subject to applicable data protection requirements.

7.2 Payment Service Providers

Payment information may be processed by authorised payment service providers. These providers may operate under their own legal obligations and privacy notices.

7.3 Delivery and Logistics Providers

We may share relevant information with:

• couriers

• delivery partners

• warehousing providers

• fulfilment providers and

• logistics companies.

Only information reasonably required to fulfil the service should be provided.

7.4 Service and Repair Partners

Where you request repair, warranty or technical assistance, information may be shared with:

• authorised service centres

• repair technicians

• spare-parts providers and

• technical support partners.

7.5 Website and Technology Providers

We may use suppliers providing:

• website hosting

• cloud infrastructure

• cybersecurity

• customer relationship management systems

• website analytics

• email systems

• customer service platforms and

• other information technology services.

7.6 Marketing Providers

Where permitted, information may be shared with service providers assisting us with marketing activities. This may include email distribution, campaign management and analytics providers.

Such processing will be subject to appropriate legal and contractual controls.

7.7 Professional Advisers

Information may be disclosed to:

• lawyers

• auditors

• accountants

• insurers

• consultants and

• other professional advisers.

7.8 Public Authorities

We may disclose information to:

• regulators

• law enforcement authorities

• tax authorities

• courts and

• other public bodies.

We will do so where required or permitted by law.

7.9 Business Transactions

Information may be disclosed where Cellecor is involved in a:

• merger

• acquisition

• restructuring

• investment

• financing

• disposal of assets or

• similar corporate transaction.

Appropriate safeguards will be applied.

8. International Transfers of Personal Information

Cellecor is part of an international business group. Some Cellecor companies and service providers may operate outside the United Kingdom.

As a result, personal information may sometimes be transferred to or accessed from another country. Countries outside the UK may have different data protection laws. Where a restricted international transfer takes place, we will use an appropriate legal mechanism. This may include:

• UK adequacy regulations

• the International Data Transfer Agreement

• the UK Addendum to approved Standard Contractual Clauses

• another transfer mechanism approved under UK law or

• a permitted legal exception.

Where required, we will also assess whether additional safeguards are necessary. Our aim is to ensure that personal information receives an appropriate level of protection wherever it is processed.

9. Security of Personal Information

We take the protection of personal information seriously. We use appropriate technical and organisational measures designed to protect information against:

• loss

• misuse

• unauthorised access

• alteration

• unauthorised disclosure and

• destruction.

Security measures may include:

• access controls

• authentication measures

• system monitoring

• network security

• controlled access to databases

• employee confidentiality obligations and

• appropriate contractual requirements for suppliers.

Access to personal information is limited to individuals who need it for legitimate purposes. Employees and relevant service providers are expected to maintain confidentiality.

No internet-based system can be guaranteed to be completely secure. We therefore regularly review our practices and take reasonable steps to improve protection.

10. Cookies and Similar Technologies

Our website may use cookies, pixels and similar technologies. These technologies may support:

• website functionality

• security

• shopping basket functions

• account services

• preference management

• analytics and

• marketing.

Where consent is required, non-essential cookies will not be placed before you have made your choice. You can accept, reject or manage relevant cookies through our cookie management tool. You can change your choices later.

11. Your Data Protection Rights

UK data protection law gives you certain rights. These rights may depend on the circumstances.

11.1 Right of Access

You can ask us whether we process your personal information. You may request a copy of information we hold about you.

11.2 Right to Rectification

You may ask us to correct information that is inaccurate. You may also ask us to complete information that is incomplete.

11.3 Right to Erasure

In certain circumstances, you may ask us to delete your personal information. This right is not absolute. We may need to retain information for legal, regulatory or contractual reasons.

11.4 Right to Restriction

You may ask us to restrict processing in certain circumstances.

11.5 Right to Data Portability

Where applicable, you may request personal information in a structured, commonly used and machine-readable format. 

You may also ask for relevant information to be transferred to another organisation where technically feasible.

11.6 Right to Object

You may object to processing based on our legitimate interests. We will consider your objection in accordance with applicable law. You have the right to object to the use of your personal information for direct marketing at any time.

11.7 Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time. Withdrawal will not affect processing carried out lawfully before consent was withdrawn.

11.8 Rights Relating to Automated Decision-Making

You may have additional rights where a decision producing legal or similarly significant effects is made solely through automated processing. Where such processing applies, we will provide further information where required.

12. How to Exercise Your Rights

If you wish to exercise a data protection right, please contact us.

Cellecor Gadgets Europe Limited
11 Winckley Close
Harrow
England
HA3 9QW

Email: hunny@cellecor.co.uk

Please explain which right you wish to exercise. We may request information to confirm your identity. This is intended to prevent unauthorised disclosure of personal information.

We will respond within the period required under applicable data protection law. There is normally no charge.

However, a reasonable fee may be permitted in limited circumstances, such as where a request is manifestly unfounded or excessive.

13. Links to Third-Party Websites

Our website may contain links to websites or services operated by other organisations. Those organisations have their own privacy practices.

Cellecor does not control how third parties process personal information on their own websites. We recommend reading the relevant privacy notice before providing information to another organisation.

14. Social Media Platforms

Cellecor may maintain pages on social networks and other digital platforms. If you interact with us through these platforms, both Cellecor and the platform provider may process information.

The platform provider’s own privacy terms will apply to its processing. Information received directly by Cellecor will be handled in accordance with this Privacy Policy.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes may be required because of:

• new laws

• regulatory guidance

• new products

• new services

• changes to our website

• changes to our suppliers

• new technologies or

• changes to our business operations.

Where appropriate, we may provide an additional notice about material changes.

16. Contacting Cellecor About Privacy

Questions about this Privacy Policy are welcome. You may also contact us if you:

• have concerns about how information is handled

• wish to exercise your rights

• wish to withdraw consent or

• believe information held about you is inaccurate.

Please contact:

Cellecor Gadgets Europe Limited
11 Winckley Close
Harrow
England
HA3 9QW

Email: hunny@cellecor.co.uk

We will aim to address privacy enquiries fairly and promptly.

17. Complaints to the Information Commissioner’s Office

If you are unhappy with how we handle your personal information, you may raise a complaint with us. You also have the right to complain to the Information Commissioner’s Office (ICO).

The ICO is the independent authority responsible for data protection in the United Kingdom. You do not need to contact us before contacting the ICO.

However, we would welcome the opportunity to address your concern first. Information about making a complaint is available from the Information Commissioner’s Office.